As I promised, this post is to share my experiences in my Kundalini yoga classes in Ixtapan de la Sal, Mexico. Our Kundalini guru named Nirbhao Singh was amazing and his classes were extremely powerful. [...] Continue Reading…
Preventing Alzheimer’s Disease: The Kundalini Yoga Philosophy
Posted in Alzheimer's Disease
Tagged Alzheimer's Disease, dementia, integrative therapy for dementia, Ixtapan de la Sal Mexico, Kudalini Yoga and Alzheimer's disease, Kundalini Yoga, Kundalini Yoga philosophy, Kundalini Yoga prevents Alzheimer's disease, Nirbhao Singh, yoga and alzheimer's disease
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Senior Citizen’s Positive Attitudes in Mexican Village
I just returned from, a wonderful week in Ixtapan de la Sal, Mexico with a great group of women. Many of my fellow travelers also work in the field of aging and provide social work [...] Continue Reading…
Delaying Retirement in a Recession
Can we Retire in this Economy?
It doesn’t take much to tell that times are tough these days. A quick glance through the news will show you that the economy is ailing and job growth is limited. Few people realize that the way seniors interact with the economic climate is a bellwether for the economy’s overall health.
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Who’s Most Likely To Click Your Facebook Ad? Seniors and the 50+!
In a recent blog post I spoke about the best practices for marketing to senior citizens. In that post, I focused on direct mailing, which is an important tool in the toolbox for elder care marketing. There’s another trend developing in marketing to seniors, and it may surprise you…
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Posted in Elder Care Marketing, Social Media
Tagged Elder Care Marketing, Elder Care Marketing Chicago, facebook ads, facebook marketing, marketing to senior citizens, Marketing to seniors, Marketing to seniors Chicago, senior engagement, Social Media, what is the best way to market to seniors
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Anti-Aging Solutions: Too Much Emphasis on Looks?
Cosmetic Surgeon at work
It’s no secret that the Baby Boomer generation is getting older. As an economically powerful demographic, the Boomers command the attention of researchers, manufacturers, and marketers. As this large consumer group continues to face the prospect of aging, various industries have focused much effort on selling anti-aging products. [...] Continue Reading…
How Will The Debt Ceiling Deal Affect Seniors?
Will the Debt Ceiling Affect Seniors?
This August, Congress reached a deal to increase the debt ceiling. The deal included two phases of budget cuts: first, Congress immediately cut a certain amount of spending, and second, Congress selected a “super-committee” to organize more budget cuts by November. If the “super-committee” fails to reach an agreement, automatic cuts are triggered, and many popular government programs and national defense spending will be taken away.
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Posted in Debt Ceiling, Medicare Reform
Tagged debt ceiling, debt deal, elder care, healthcare, medicare, medicare reform, semior care, Social Security, Super Committee
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What is the Best way to Market to Senior Citizens?
Many in the senior marketing industry are asking what method is the best way to reach the senior market today. Should they launch a direct mail campaign, concentrate on focused events, advertise locally, attend senior expos, use radio, continue with community outreach or develop an e-marketing strategy?
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Posted in Elder Care Marketing, Marketing
Tagged Direct mail to seniors, Elder Care Marketing, Elder Care Marketing Chicago, event planning for senior citizens, lecture series for seniors, marketing to senior citizens, Marketing to seniors, Marketing to seniors Chicago, senior engagement, what is the best way to market to seniors
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A Cure for Aging?
Will he live to be 150?
1861- Abraham Lincoln took office. Several southern states seceded from the Union. The Civil War began. That was 150 years ago. Can you imagine if a person born in 1861 were still walking among us today?
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Posted in Healthy Aging
Tagged aging science, anti-aging, cell therapy, Focus on Aging, gene therapy, healthy aging, live to 150, Modern Medicine
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Healthy Aging for Women – Lessons from Generations Before
As the “boomers” are beginning to reach their 50’s and beyond, it’s important to take advantage of all the progress we’ve made in our 
understanding of healthy aging. The world was a different place when our mothers were coming into middle age– sports were primarily for men, and even for them, exercise was an occasional game of golf. Nutritional sciences were less developed, and red meats predominated family dinners. There were fewer career women.
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Posted in Healthy Aging
Tagged aging women, elder care, elder health and wellness, healthy aging
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Marketing Home Health Services: Adjusting to Face to Face Medicare Rule
One of the provisions of the Patient Protection and Affordable Care Act has already taken effect in Illinois and nationwide this April. Often called the “face-to-face rule,” the new Medicare rule requires that Medicare patients seeking home health care meet in person with a physician either 90 days before or 30 days after starting home health services.
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